It was former Presidential Candidate and founder of Electronic Data Systems
(EDS) Ross Perot who famously said “The activist is not the man who says
the river is dirty. The activist is the man who cleans up the river.”
A quote which may strike resonance with the world’s politicians as they
continue to wrestle with the major challenge of setting a global green agenda
whilst battling tough economic conditions.
President Obama’s second term inaugural speech certainly won plaudits for
his determination to tackle climate change, his powerful statements
deliberately pitched to be emotive on a global stage, whilst reassuring an
American nation still reeling from the effects of hurricane Sandy.
“We will respond to the threat of climate change, knowing that the failure
to do so would betray our children and future generations.” And “Some may
still deny the overwhelming judgm... (more)
The world's data centers collectively are said to be producing more carbon
emissions than consumers within many countries (Italy, The Netherlands and
Argentina are some of the more headline-grabbing examples that have been
cited of late). "The whole industry must be more efficient" is an all too
common battle cry, in reaction to that. But does that really wash - or is it
just more greenwash?
As the need for computing technology grows, we are seeing more and more
organizations considering building in house data centres, which will lead to
a huge overall increase in carbon emissio... (more)
Two news items have caught the attention this week, and both brought the John
Lennon and Paul McCartney penned Beatles classic “The Fool on the Hill”
to mind (more specifically the line “Well on his way, his head in a
One piece compares data centers with rock stars and the second, globally
reported, contained President Obama’s $3.8 trillion 2011 budget blueprint
designed to pull the US economy’s deficit out of the danger zone.
Although the headlines might appear unrelated, the actual content of both
pieces reveal two sides of the same coin. The coin being Cloud computing... (more)
So you’ve had the big brain storm, come up with the latest clever online
marketing idea, built a brilliant website, designed the app to go with and
you’re about to unleash your latest campaign. Your big bucks client thinks
it’s a winner that will generate a surge in interest in its brand and the
leap in sales it’s looking for.
The first few hours of the campaign go even better than you expect with
thousands of people visiting the site and downloading the app – leads are
pouring in. It’s all looking good and you’re about to give yourself a
huge pat on the back for a job very well... (more)
Set against the backdrop of this weekend's International Women's Day theme
of Inspiring Change, I had the pleasure to sit down with Anne Bryson, Group
Technical Manager at iomart.
As one of Europe's leading cloud companies iomart has long championed the
employment possibilities that working in the field of technology offers to
women. Sadly current statistics show that our industry is still falling
short. According to research by e-skills UK, only 17% of employees in IT &
Telecoms are female.
Anne was asked for her thoughts on why this might be and to provide some
background to... (more)